Your browser is out of date.
This site may not function properly in your current browser. Update Now

About the Genesee Valley Map Guide Project

Insider Tips & Inspiration

Letchworth Gateway Villages and its partners are working with local organizations, businesses and residents to map the best travel experiences, stories and sites in the Genesee Valley Region. Through this project we aim to promote travel that celebrates and sustains what is most distinctive about the Genesee Valley through the voices and the stories of the people that live here.

Interested in becoming a map guide contributor? Get started here!

Tour de Perry


Every year, nearly 1 million visitors pass through the small, rural communities of the Genesee Valley Region to visit one of New York’s top destinations—Letchworth State Park. Surrounding Letchworth are over 70,000 acres of State Forest, County park land and Wildlife Management Areas plus hundreds of miles of trails including the Genesee Valley Greenway, Finger Lakes and WAG Trails.

In response to these opportunities, the municipalities of Perry, Mount Morris and Geneseo joined forces in 2017 to establish Letchworth Gateway Villages (LGV) a municipal collaboration aimed at catalyzing economic growth and new tourism-related market opportunities for the communities serving as gateways to Letchworth State Park.

In 2018 the initiative received funding from the USDA’s Rural Business Development program to embark on a collaborative branding process using National Geographic’s Geotourism Map Guide program to create a destination brand and website anchored to Letchworth State Park, sustainability and the Genesee Valley Region's natural assets. Since then LGV's network has grown to include partners across the five-county Genesee Valley Region.

Through crowd-sourcing points of interest from locals the Map Guide Project helps identify, develop, and authentically communicate the Genesee Valley's unique story of place - its brand identity. The resulting product is an interactive digital platform that functions as a living guide to the region helping connect travelers with the many attractions, businesses and activities through the voices of the people that live there.

The ultimate goal of the Map Guide Geotourism Project is to promote economic stability for the communities within the region and to foster a shared identity that encourages collaboration, inspires stewardship and improves residents’ quality of life.

Interested in contributing to the Map Guide? Read our mapping guidelines and
create a profile to start mapping the historic, cultural and natural landmarks; events, attractions and activities; businesses, artisans, and local legends you feel capture our region’s unique character, heritage, and beauty!